Audit & turnaround

Your restaurant is not making enough? An audit to find out why.

Operators, groups, buyers: CHR Consulting carries out an operational and financial diagnosis of your venue, followed by a prioritised, costed action plan.

The method

Figures as the compass, the floor as the evidence.

A restaurant can be full and still lose money. The audit links every finding on the floor to its impact on the P&L: cost of goods, payroll, rent, overheads.

It relies on industry benchmarks (prime cost, cost of goods ratio, labour productivity) and on observing service, the kitchen and the organisation.

Who it is for

  • Independent operators
  • Multi-site groups and brands
  • Buyers before or after an acquisition
  • Investors and shareholders
  • Hotels for their F&B offer
01

Reading the figures

P&L, key ratios, prime cost, break-even point and comparison with benchmarks for the format.

02

Purchasing and food cost

Recipe costing, suppliers, purchase prices, stock counts, waste and comps: where several points of margin are often lost.

03

Payroll and organisation

Rotas, productivity (hours per €1,000 of sales), roles, procedures and management.

04

Menu and pricing

Menu engineering, mark-ups, selling prices and clarity of the offer.

05

Guest experience

Welcome, pace of service, standards: what brings guests back and supports sales.

06

Action plan

Prioritised, costed actions, with optional ratio tracking over time.

58–65%of sales: prime cost (food + labour) of a healthy structure
12–20%of sales: the target operating profit (EBITDA)
1 hourExpert session for a first look at your figures

Frequently asked questions

How do I know if my restaurant is profitable?

By expressing each cost as a share of sales excluding VAT: cost of goods (28–32% for food), payroll including social charges (32–42% in France), prime cost (58–65%), occupancy costs (8–12%). CHR Consulting's free ratio calculator gives a first diagnosis.

What does a restaurant audit include?

Analysis of figures and ratios, purchasing, payroll and organisation, menu and pricing, and guest experience, followed by a prioritised action plan.

My restaurant is busy but not making money: why?

Most often because of a high cost of goods or payroll ratio, poorly calibrated prices or rent that is too heavy for the level of sales. The audit identifies which and quantifies the levers.

How much does an audit cost?

Consulting is tailored and quoted after a first conversation. For a first opinion, the Expert session (one hour by video with Florian Poirson) costs €150 incl. VAT.

A venue to turn around?

Let's look at your figures and your challenges, in confidence.

Let’s discuss your project